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Best Laid Plans Cultural Entropy and the Unraveling of AIDS Media Campaigns
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Best Laid Plans: Cultural Entropy and the Unraveling of ~ In this original and innovative study of AIDS media campaigns in Accra, Ghana, Terence McDonnellâs book Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns examines the life course of campaign objects such as female condoms, billboard posters, and stickers from their conception to their production and, importantly .
Best Laid Plans: Cultural Entropy and the Unraveling of ~ âMcDonnell provides powerful insights into cultural entropy that systematically undermined the effectiveness of AIDS campaigns in Ghana. . . . The verbatim quotes, many pictures and posters, vignettes, and personal experiences make Best LaidPlans a well-written book. It is appropriate for graduate students in public health, sociology, psychology, communication, and media studies.
Best Laid Plans: Cultural Entropy and the Unraveling of ~ Best Laid Plans explains why these instrumental-rational attempts to persuade the public through culture and media often fail. To explain these failures, the book identifies mechanisms that encourage âcultural entropyâ: the process through which the intended meanings and uses of cultural objects fracture into alternative meanings, new .
Best Laid Plans Cultural Entropy And The Unraveling Of ~ Unraveling Of Aids Media Campaigns PAGE #1 : Best Laid Plans Cultural Entropy And The Unraveling Of Aids Media Campaigns By Alexander Pushkin - in this original and innovative study of aids media campaigns in accra ghana terence mcdonnells book best laid plans cultural entropy and the unraveling of aids media campaigns
Best laid plans : cultural entropy and the unraveling of ~ ISBN: 9780226382012 022638201X 9780226382159 022638215X: OCLC Number: 932618833: Description: 257 pages : illustrations ; 24 cm: Contents: Cultural entropy --The cultural topography of Accra --"Best" practices --Imagined audiences and cultural ombudsmen --Displacement and decay: materiality, space, and interpretation --Scare tactics: interpreting images of death, illness, and life.
Best Laid Plans: Cultural Entropy and the Unraveling of ~ BOOK REVIEW. Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns. McDonnell, Terence E., Chicago: University of Chicago Press, 2016, 257 pp. Nicola Bulled. Worcester Polytechnic Institute. Search for more papers by this author.
Best Laid Plans Cultural Entropy and the Unraveling of ~ Best Laid Plans Cultural Entropy and the Unraveling of AIDS Media Campaigns 28.09.2020. 445. Best Laid Plans Cultural Entropy and the Unraveling of AIDS .
Best Laid Plans Cultural Entropy And The Unraveling Of ~ mcdonnells book best laid plans cultural entropy and the unraveling of aids media campaigns . the unraveling of aids media campaigns best laid plans makes a significant contribution to sociological . mcdonnell terence e download it once and read it on your kindle device pc phones or tablets use
Best Laid Plans Cultural Entropy And The Unraveling Of ~ terence mcdonnells book best laid plans cultural entropy and the unraveling of aids media campaigns . download it once and read it on your kindle device pc phones or tablets use features like bookmarks note taking and highlighting while reading best laid plans cultural entropy and the unraveling of aids media campaigns best laid plans .
Book Review: Best Laid Plans: Cultural Entropy and the ~ Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns. Terence E. McDonnell, Chicago: University of Chicago Press, 2016, 257 pp. Terence McDonnell offers a biographic cartography of the carefully planned and expensive HIV/AIDS campaigns in Accra, Ghana, revealing the disorder and distortion that often occurs when well .
Best Laid Plans: Cultural Entropy and the Unravelling of ~ Best Laid Plans: Cultural Entropy and the Unravelling of AIDS Media Campaigns by Terence E. McDonnell provides powerful insights into cultural entropy that systematically undermined the effectiveness of AIDS campaigns in Ghana. The book opens with the argument that âobjects are disruptive and culture is difficult to tame,â and therefore campaigns often do not work as intended.
Best laid plans : cultural entropy and the unraveling of ~ Get this from a library! Best laid plans : cultural entropy and the unraveling of AIDS media campaigns. [Terence E McDonnell] -- We see it all the time: organisations strive to persuade the public to change beliefs or behaviour through expensive, expansive media campaigns. Designers painstakingly craft clear, resonant, and .
Best Laid Plans: Cultural Entropy and the Unraveling of ~ Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns - Kindle edition by McDonnell, Terence E.. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns.
Best Laid Plans: Cultural Entropy and the Unraveling of ~ Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns; Latest News Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns. Published: August 01, 2016. Author: Arts and Letters
Best Laid Plans: Cultural Entropy and the Unraveling of ~ Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns.By Terence E. McDonnell.Chicago: University of Chicago Press, 2016. Pp. ix+257. $105.00 (cloth); $35.00 (paper).
New book by Terence E. McDonnell â Best Laid Plans ~ Congratulations to section member Terence E. McDonnell on the publication of his book Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns. The book came out in August 2016 with the University of Chicago Press. Description: We see it all the time: organizations strive to persuade the public to change beliefs or behavior through expensive, expansiveâŠ
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Best Laid Plans: Cultural Entropy and the Unraveling of ~ âBest Laid Plans compels us to question how nonprofits, governments, and corporations manipulate meaning. Whether it is the public health campaigns in Ghana promoting HIV prevention or the promotion of political candidates or branded commodities, we find conflicts between the meanings marketers want to convey and the understandings the target audiences privilege.
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Best Laid Plans: Cultural Entropy and the Unraveling of ~ Editorial Reviews âBest Laid Plans makes a significant contribution to sociological scholarship about AIDS, combining global, cultural, and organizational sociology. Alongside its broad theoretical contributions, the book reads easily and the narrative is compellingly told. McDonnellâs main theory of cultural entropy is useful beyond the case of AIDS campaigns in Ghana.
Cultural Entropy - University Press Scholarship ~ Best Laid Plans: Cultural Entropy and the Unraveling of Aids Media Campaigns. Terence E. McDonnell Print publication date: 2016. Print ISBN-13: 9780226382012 . Public users can however freely search the site and view the abstracts and keywords for each book and chapter. Please, .
Publications / Terence E. McDonnell ~ Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns. University of Chicago Press. Medical Sociology Section Eliot Freidson Outstanding Publication Award, 2018; Communication, Information Technologies, and Media Sociology Book Award (Honorable Mention), 2018
Sociologist Terence McDonnell explores impact of âcultural ~ Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns (University of Chicago Press, 2016), presents McDonnellâs theory of âcultural entropy,â the process through which the intended meanings and uses of campaigns fracture into a chaos of alternative meanings, new practices, failed interactions, and blatant disregard .